Assessment 2 Information
Subject Code: MBA501 Subject Name: Dynamic Strategy and Disruptive Innovation Assessment Title: Stakeholder Strategy development and Portfolio Analysis Assessment Type: Presentation – 30 slides Weighting: 40 % Total Marks: 40 Submission: Turnitin Due Date: Week 9
Assignment Part 1 (20 marks): Stakeholder Strategy Development
Identify the generic strategy programs available for the four stakeholders of Facebook identified in Assignment 1. You are to provide recommendations on most suitable strategy approach for each stakeholder type and discuss implementation.
Assignment Part 2 (20 marks): Portfolio Analysis You are required to review an organisation case study including statistical information on business unit performance and current market conditions. You are to conduct a Portfolio analysis based on BCG matrix, GE-McKinsey matrix, and Synergy matrix. The case study to be shared among students in week 7. Assessment Description Part 1: Stakeholder Strategy Development
A. Generic Strategy Programs
Based on week four workshop discussions, analyse the generic strategy programs available for each stakeholder type in the context of stakeholder analysis conducted in assignment 1 for Facebook.
B. Recommended Strategy Recommend a specific strategic program for each of the four identified stakeholders that are consistent with one of the generic programs identified in Part 1A.
Page 2 Kaplan Business School Assessment Outline
C. Strategy Implementation
Based on workshop five discussion, analyse different elements of strategy implementation in the context of recommended strategies identified in Part 1B.
Part B: Portfolio Analysis
A. Business Portfolio Analysis
Based on the case study circulated in week 7, plot each business unit on a BCG matrix, GE-McKinsey matrix, and Synergy matrix.
B. Business Portfolio Recommendations
Provide recommendations to the organisation for the strategic management of each business unit with explanations for each recommendation.
Assessment Instructions
o Should not go beyond 30 slides.
o Slide/s should be allocated for references – these slides will not be considered in the slide count (30).
o Incorporate journal articles, prescribed text, other books, etc. into the analysis.
o Need to use the notes pane to explain the points/ analysis indicated in the slides. The write up in the notes pane should not exceed 200 words per slide. Use the notes pane only when it is necessary.
o Important to explore MBA 501 workshop 4,5, and 7 content for this assessment
o For Part B, you are not expected to research the different industries mentioned in the
case study. The focus should be on researching, analysing, and applying portfolio management and dynamic capability related theories, concepts, and scholarly views.
o A sample slide template (structure and key slides) will be shared with the case study.
o Study the attached assessment rubric carefully.
o Watch the assignment briefing webinar conducted by the Subject Coordinator – refer
subject welcome message from the Coordinator for the date and time.
Page 3 Kaplan Business School Assessment Outline
Important Study Information Academic Integrity Policy KBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy. What is academic integrity and misconduct? What are the penalties for academic misconduct? What are the late penalties? How can I appeal my grade? Click here for answers to these questions: http://www.kbs.edu.au/current-students/student-policies/. Word Limits for Written Assessments Submissions that exceed the word limit by more than 10% will cease to be marked from the point at which that limit is exceeded. Study Assistance Students may seek study assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page.
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