You are required to write, in the form of an essay, a 5,000 word critical literature review based
on a synthesis of business practice and academic theory on an individual topic of your choice.
Your essay should include:
 An appropriate title
 An abstract (maximum 300 words) and a set of related keywords.
 An introduction justifying the contemporary nature (importance) of the topic selected.
 A coherent and sectionalized structure covering the chosen topic (and title) and associated
sub-themes.
 A summary/conclusion section including linkages between business practice and academic
theory.
 A reference list and associate application using the APA referencing convention.
Marking criteria:
The marking scheme for the assessment is provided in grid form indicating the weighting for the
respective components of the assignment presented. In short, this comprises:
 Essay structure and general presentation (10%).
 Abstract and keywords (10%).
 References (10%).
 Body of the paper (50%).
 Summary/Conclusions (20%).