Attached documents to assist with assignment
The Presentation instructions:
A narrated presentation to the class not to exceed eight (8) minutes in length. You should assume that you are presenting your plan to a potential investor or lender a professional business audience (think TVs Shark Tank).
Keys to a successful presentation:
ï· Professionally prepared slides
ï· Presentation skills count enunciation and correct pronunciation is important
ï· Avoid background noise
ï· Do not read the slides – tell your story
ï· Be prepared for the discussion in Module 8 your classmates will provide feedback on
your presentation
Your slides should follow this format and sequence:
ï· Cover slide which includes your name and project
ï· You may have optional slide(s) with pictures or relevant images
ï· Product description with FAB 2-3 slides
ï· Separate slide for your SMART objectives
ï· SWOT – 4 slides (one each factor)
ï· Segmentation 3 slides (one each segment)
ï· IMC will vary, but commonly 3-5 slides
ï· Closing
ï· Reference list – you are required to keep a list of all sources other than the course
materials (text, module content, this guide) used to develop your plan. Include these as your final slide.
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